Down Payment Resource

Connect homebuyers to the down payment help they need.

This is a core CRMLS product, available to CRMLS users at no additional cost

Down Payment Resource (DPR) is an award winning, national database of approximately 2,300 homeownership programs. Integrated into MLS property listing data, DPR flags eligible for-sale properties. Plus, MLS members have access to marketing and business-building tools that pinpoint down payment help for their buyers.

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Upcoming Webinar on 1/19/23 at 1PM EST:

Learn how to start more conversations that lead to homeownership by highlighting information about down payment programs in your marketing campaigns, website content and social media platforms.

MLS Member Benefits

Property data that sets you apart.

Eligible listings are flagged with a special icon. Click to discover all the programs the property qualifies for

Actionable reports for sidelined buyers.

Share up-to-date program information with buyers to help motivate them to start the buying process.

Attract more leads.

Down Payment Connect is your own personalized lead generation landing page where buyers can complete a search for down payment programs in your market.

Marketing tools.

Access a suite of marketing resources, including customizable marketing flyers and social media images.

Easily Accessible

If a listing is eligible for a homeownership program, the Down Payment Resource icon will display near the listing photo. Simply click the icon to see a list of potential programs available for that property. You can also build a search to find eligible properties by adding the Additional Field “Down Payment Resource”

Generates Client Leads

Add the Down Payment Resource icon to your personal website, email signature, and social media pages to attract potential clients. Please see the Down Payment Connect user guide for more information.

Personalized Results

Clients can also input their personal information into the Down Payment Resource website to generate a list of potential programs that match their housing and financial criteria.